An Industry Guide To Understanding & Working
With Agents & Agencies For Entertainers, MCs, Speakers & More
Have You Ever Wondered How
To Get An Agent?
You Ever Considered Agency Representation?
What Do Agencies Really Want?
Do You Know
How To Get An Agent Or Agency?
Are You Tired Of Seeing Others Listed With
Agencies And Getting Great Bookings?
Have you ever really wanted to learn
and understand the mindset, mentalities, and realities of how agents and agencies work, think, operate, and execute? What
they want, what they need, what they expect, and why?
In this professional industry resource, you will learn the answers
to these questions and more. You will go behind the scenes of agency operations to reveal the truths and real-world insight
into working with and better understanding agents & agencies.
What Is An Agent?
What Is An Agency?
Why Are So
Many Performers Interested In Agents & Agencies?
Are Really The Only Two Main Types Of Bookings?
Agencies Yesterday & Today
Event, Party, Corporate & Wedding Planners
Who Are Not Agents?
About Agents & Agencies
An Agent Vs. A Manager - Understanding The Differences
Producers, Promoters & Publicists
Specialty Agencies & Speaker Bureaus
Literary Agencies & Modeling Agencies
Exclusive & Non-Exclusive Agents & Agencies
Independent Agents Vs. Agencies
Benefits Of Working With An Agency
The Ability To Reach
The Ability To Reach New Markets Previously Unavailable
Being Represented At Association & Industry Trade
Landing Opening Act Or Shared Bills With Larger Or
Understanding Why Clients Use Agents &
Understanding Why Venues Use Agents & Agencies
Understanding Agency Operations
Are You Ready
For Agency Representation?
The Artist-Agency Relationship
As An Independent Contractor
Agency Percentages & Commissions
The Complete Process Of An Agency Booking
Agency Rules, Policies, Etiquette & Guidelines
Becoming Agency-ReadyAgency Policy & Submission Guidelines
You Have Landed Agency Representation!
& Promotional Materials
Receiving Payment For Your Bookings
Maintaining Your Relationship With Your Agents & Agencies
Being Offered Or Transitioning To An Exclusive Representation Agreement
Know & Respect Professional Boundaries
An Agency Relationship
Resources & Tools For Agency
Submission & Representation
Agency-Friendly Video Storyboard
Submission Cover Letter
And Much, Much
Finally, Learn The Truths, The Many Misperceptions, False Expectations And Often
Incorrect Information, As Fact Is Separated From Fiction
You will learn real-world industry insight written by a long-time
industry insider with experience as an agent, agency owner, talent broker, producer, and promoter. This is the information
you need to know if you want to consider working with agents and agencies
to increase your bookings, work new markets,
and enjoy elevated income. Agency representation can propel your business to fantastic levels, often unobtainable on your
This is A Must-Have Resource For Performers, Entertainers, Entertainment Business Owners, MCs, And